It was such an amazing treat to receive a call from the lovely Southern Weddings ladies early this year about developing an editorial for #V5! (Little did I know that a few months later would come the call about the cover too! #isthisreallife?) I can’t tell you how blessed I’ve been to work on this project, and to see it come to life in print! All of these beautiful film images were captured by one of my Texas favorites and talented friend Ryan Ray.
We began with a limited color palette of sunny yellow and white, mixed in a healthy dose of pattern and texture in classic and approachable Southern style to create this visual story full of modern and stylish inspiration for Southern brides.
Styling these bridesmaid dresses was so much fun! They are all cheerful and fresh, and truly wearable after the wedding. One of my sweet and amazing assistants, Cary, is the second one from the left! I can’t get over the stunning Kate Spade ‘yellow rose’ dress on the far right – it couldn’t have been more perfect for our concept! The gorgeous Bows + Arrows florals added just the right amount of texture and interest.
This beauty is one of my favorite parts of this shoot as a designer. Concepting this ceremony backdrop, making a few sketches, and pulling a few images of natural flowers and Southern fences, I worked with Bows + Arrows to create this effortless scene…you wouldn’t know that the yellow roses are not growing there naturally, unless you know a thing or two about flowers! (I’m in love – can you tell?!)
Lastly, I adore this shot of these precious children – no small feat to have over 20 models on site that day! There’s nothing more Southern than sweet kiddos having just as much fun as the adult guests at a wedding. We really wanted to use real people instead of models for this shoot, and I can’t thank Lindsey Shea enough for her help with keeping these little ones entertained and happy!
Eleven 29 Films created a fun video that captures just a small bit of the work that goes on behind the scenes for an editorial shoot like this…you should have seen the SUV that was filled to the brim with wardrobe and props. We worked at multiple locations, and accomplished so much that afternoon…talk about an amazing team effort! (Oh, and it was 100+ degrees outside that beautiful day…can you tell?!)
You can see SO much more of this shoot as well as all the other amazing inspiration by picking up a copy of V5 on newsstands! (And you’ll get to experience for yourself the lovely gold foil flag on the cover too!)